retail promotion strategies
How to Measure Promotional Effectiveness at Scale | Uniqodo
Affiliate marketing’s appeal as a low cost business growth model makes it a must-have strategy for eCommerce businesses. In fact, 80% of advertisers considered their affiliate partnerships to be more important than ever.
Read MoreHow Your eCommerce Business Can Survive the Third Party Cookie Phase Out
Google’s aim to phase out third party cookies was first announced back in 2020. Since then there have been several delays. However, it now appears that the third party cookies phase out is firmly on track, and due to come into force by the end…
Read MoreThe 12 Best Gamification Campaigns and Why They Excelled
Online shoppers have an endless number of options at their fingertips. It takes just a single click to switch from one website to the next — and only 2.86% of eCommerce site visits convert to a purchase.1
Read More8 eCommerce Promotions Best Practices For Your Next Campaign | Uniqodo
The eCommerce market is expected to grow significantly over the next five years.1 Currently, more than 79% of people shop online at least once a month — and by 2026 24% of retail purchases are expected to take place over the internet.2
Read More8 eCommerce Promotions Best Practices For Your Next Campaign | Uniqodo
The eCommerce market is expected to grow significantly over the next five years.1 Currently, more than 79% of people shop online at least once a month — and by 2026 24% of retail purchases are expected to take place over the internet.2
Read More5 Tips to Improve Your Promotion Performance
Want to know how to improve your promotion performance and boost customer loyalty? Here are our 5 top tips.
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How to Leverage Paid Social and Search For Better Online Promotions | Uniqodo
The pandemic changed the world as we know it. Customer behaviour and buying patterns have been fundamentally altered owing to pandemic-based restrictions and related financial stress — and we can safely say that these new habits are here to st…
Read MorePreventing Promo Code Abuse: An eCommerce Guide | Uniqodo
Promo code abuse is detrimental to the success of a promotional campaign. It can reduce your marketing ROI, dampen customer experiences, and lose valuable sales.
Read MoreAB Testing eCommerce Promotions Can Transform Your Strategy | Uniqodo
AB testing eCommerce promotions is vital in ensuring a high ROI. Discover how to AB test successfully in this blog.
How to Improve Online Customer Experience | Uniqodo
The best brands are those that not only offer great products but also go above and beyond to deliver a great customer experience (CX). Everything from website responsiveness to personalised offers and timely support plays a rol…