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retail promotion strategies

Why You Need a Curated Online Promotional Journey

By Chris Giddins | June 23, 2022
Delivery of promoted product

It’s time online retailers started converting prospects with engaging online promotional journeys. Let’s explore how your business can do this.

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The Key to Promotions That Maximise Your eCommerce Profit Margins

By Chris Giddins | June 1, 2022

Ambitious and growth-minded eCommerce business leaders are at a critical point in time where they need to revisit the effectiveness of their promotional strategies. While the height of the COVID-19 pandemic saw eCommerce stores getting more cu…

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How to Retain Customers in eCommerce | Uniqodo

By Chris Giddins | May 19, 2022
Newspaper related to economic crash

eCommerce businesses are operating in a more complicated time than ever. Though the COVID-19 pandemic accelerated the inevitable growth of online shopping over in-person sales, that peak has since slowed. Factors like the cost of living crisis…

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4 Ways to Boost eCommerce Customer Acquisition | Uniqodo

By Chris Giddins | May 13, 2022
ecommerce promotion strategy meeting

 

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5 Ways to Improve Customer Experience in eCommerce

By Chris Giddins | April 21, 2022
Business strategy meeting

The importance of an optimal eCommerce customer experience is best explained with a stat: Bain & Company found that businesses that are able to deliver great customer experiences saw a 4-8% revenue growth above their market, in turn ach…

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eCommerce Promotion Strategies: Your Guide to Cracking Q4 | Uniqodo

By Chris Giddins | March 29, 2022

Promotions have always been a valuable mainstay in eCommerce marketing but research shows that it’s more important than ever. Over 50% of millennials say they look for a deal before deciding where to purchase.1 They may already know the specif…

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5 eCommerce Promotion Ideas: Your Guide to Cracking Q4 | Uniqodo

By Chris Giddins | March 29, 2022
Man brainstorming promotional strategy

Promotions have always been a valuable mainstay in eCommerce marketing but research shows that it’s more important than ever. Over 50% of millennials say they look for a deal before deciding where to purchase.1 They may already know the spe…

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Promotion Engines And Uniqodo’s Promotion Experience Platform: The winning formula to supercharge the performance of promotions

By Chris Giddins | September 20, 2021
Woman typing on laptop in coffee shop

Promotional marketing is a uniquely effective tool that, when used correctly, can significantly boost both sales and brand awareness.

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What Will Christmas 2022 Look Like for the Retail Industry?

By Chris Giddins | November 13, 2020
christmas presents under a christmas tree

Christmas 2020 is going to feel rather different to previous Christmases. With the high-street in and out of differing levels of lockdown, taking to the streets to tick off your Christmas wish list is looking less and less likely. No entici…

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Increase Your Marketing ROI With These 3 Strategies

By Chris Giddins | October 22, 2020
3 Strategies to Increase Your Marketing ROI

Marketing is the cornerstone of eCommerce success. You might have a brilliant product or offer a fantastic service, but if your brand isn’t getting in front of customers’ eyes, it’s difficult to gain any real traction. 

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