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Automatic Promotions
Codeless Logic for a Seamless Checkout
Complement your code-based campaigns with rewards that trigger automatically. Use the same sophisticated engine to apply discounts or gifts the moment a customer qualifies, removing the need for manual entry.
Trusted by leading enterprise retailers and ecommerce brands
Don't let a missing code box block a genuine sale.
While unique codes are vital for external partners and CRM, forcing every customer to find and enter a code can stall a purchase. If a customer is already eligible for a reward based on their loyalty or basket, making them hunt for a code creates unnecessary friction.
How It Works
One Engine, Multiple Ways to Reward
1
Set promotion rules
Use the Uniqodo platform to set your promotion rules, whether they are Product specific, spend-thresholds, or customer based.
2
Choose Automatic application
Choose "Automatic" as your application type. The engine now monitors the session and basket in real-time as the customer shops.
3
Reward pushed to basket
When criteria are met, the engine pushes the reward — discount, gift, or shipping — directly to the basket via API.
4
Runs in tandem with code campaigns
This runs in tandem with your code campaigns, allowing you to reward specific users automatically while still issuing unique codes for partners or influencers.
Before
Rigid, Fragmented Promotion Logic
You use one system for codes and another for site-wide sales. They don't talk to each other, leading to "discount stacking" and a lack of clear attribution for your marketing team.
AFTER
Centralised Promotional Intelligence
You manage all rewards in one place. Whether a customer enters a code or qualifies automatically, the engine ensures the right reward is applied accurately and without margin-leakage.
What Our Customers Say
Trusted by enterprise ecommerce and CRM teams across UK, US, and Europe.
"Working collaboratively with Uniqodo enabled us to deliver a campaign that was engaging and unique over a highly competitive period."
Nick White
Samsung Electronics UK
"By re-launching our EE Perk platform, we can offer our business clients an exclusive discount to enhance their employee benefits scheme to attract, retain and reward their staff."
Sachin Thanki
Performance Marketing Manager, EE
"The Uniqodo team were nothing short of brilliant, responding with considered solutions in just 24 hours and working over Black Friday weekend to complete a full API integration with BT Shop."
Duncan Rutherford
Head of eCommerce, BT Shop
"We've been using Uniqodo for a while now on our targeted campaigns, making changes to test what works best on emails for our top customers. We appreciate the Uniqodo facility because it stops our codes from leaking onto other websites and it offers something different from basic discounts."
Theo Kidd
CRM, Jacamo
"Having Uniqodo has given us flexibility to create and test our customer offers. The system protects the discounts we want to give, so it's easier to agree promotions internally, even if we're giving away a larger margin to a selected group."
Sian Worthington
Affiliate Strategy Manager, N Brown Group
"Uniqodo is a tight team, yet are always available for you. It's an issue for lots of businesses, to protect revenue from discounting. This is a great way to achieve this and they do all the work for you – setting up the codes and the content on your website."
Sabrina Head
CRM and Loyalty Manager, EMEA, Avis Budget Group
The Uniqodo Framework
Surprise & Delight for Logged-In Users
Surprise & Delight for Logged-In Users
Automatically reward your top-tier customers when they log in. By removing the code requirement, you create an "exclusive" feeling that rewards loyalty without any effort from the customer.
Onsite Nudges to Increase AOV
Trigger a banner telling a shopper they are £5 away from a free gift. When they add that last item, the gift appears in their basket automatically, giving immediate reinforcement to convert.
Learn how we got 200K new customers for Samsung
Read the case study
40% unique click to open rate
200k new customers
£804k revenue generated
Configuration and Control
Customise your promotional logic with multi-layered rules that determine exactly what reward is issued, who receives it, and how it is communicated across the journey.
Versatile Reward Types
Automatically trigger order discounts, free gifts, product bundles, or shipping offers based on the specific goals of your campaign.
Advanced Validation Rules
Use order, product, and customer attributes to ensure rewards only trigger for the shoppers where they will have the most commercial impact.
Onsite Messaging Integration
Connect the engine to onsite banners and notifications to nudge users through the journey as they move closer to qualifying for a reward.
GET STARTED
Create a more intelligent checkout experience.
Move beyond simple code boxes. Use Automatic Promotions to build a flexible, multi-layered strategy that rewards customers and protects your bottom line.
Got questions?
Everything you need to know before booking a demo
If a customer has a unique code, will it override an automatic promotion?
You decide. Promotions are evaluated based on the priority that you set.
Does this replace my existing ecommerce promotion engine?
Yes and no. Uniqodo can act as your primary promotion engine, handling the complex rules that standard ecommerce platforms often struggle to manage, while giving you far better distribution control or it can be used to enhance your existing engine.
Still have questions?
Contact us