Telco and utility providers face unique challenges: high acquisition costs, plan stagnation, and churn at the end of contract terms. We provide the promotion infrastructure layer to help you deliver precise, secure incentives that drive incremental growth while protecting your margins.







Customers on low-tier plans rarely see the value in upgrading. Without personalised, usage-based incentives, your existing user base remains static rather than moving to more profitable plans.
Customers defect to competitors as soon as their initial term expires. Without a targeted, automated way to offer a timely retention incentive, you risk losing high-value subscribers to "new customer" deals elsewhere.
Customers often buy the primary service (broadband or mobile) but go elsewhere for insurance, accessories, or streaming add-ons. Increasing the density of your customer’s portfolio is difficult without the right cross-sell logic.
Customers who start a quote on a comparison site often lose their offer when they move to your direct site to finish. This disconnected experience leads to high abandonment during the final signup stage.

Stop referral and staff code abuse. Secure your high-value Staff & Family or partner codes with our single-use engine, ensuring they cannot be leaked to the general public and protecting your revenue.

Build complex, granular promotional logic for bill credits, device bundles, or tiered plan upgrades. Trigger rewards based on specific usage data or contract status to ensure promotions are highly relevant.

Create a connected promotional journey from comparison sites to your checkout. Ensure that the offer a customer sees on a third-party site is carried through, creating a seamless transition that boosts conversion.

Move away from manual processes and slow IT lead times. Use our API-led tools to manage and distribute promotions across your entire ecosystem, from partner portals to your own internal CRM.


"I’d highly recommend Uniqodo to advertisers who want to lock down their exclusive offers and protect them with secure voucher codes. It’s important to develop attractive deals for our affiliates, however, for certain campaigns, we want to develop a much richer offer which can be tracked and controlled via single-use codes; Uniqodo provides a perfect solution for us."
Cai Mullins
Affiliate Sales Manager, BT
Working collaboratively with Uniqodo enabled us to deliver a campaign that was engaging and unique over a highly competitive period.
Nick White
Nick White , Samsung Electronics UK


The core logic for your complex plans. Configure promotions that adapt to different bundle parameters, plan tiers, or contract lengths automatically.
Generate and manage secure, single-use codes that validate in real-time, preventing the revenue leakage that occurs when generic codes are shared on public forums.
Personalise the journey for returning customers or those coming from affiliate links. Use exit-intent messaging to rescue visitors and clear, bespoke error messaging to guide them back to a valid purchase.
Incentivise long-term value. Reward customers for staying with your service or upgrading their plan, using post-purchase satisfaction to drive ongoing engagement.
If your legacy systems are slowing down your ability to respond to market changes or competitor pricing, it is time for a platform built for the scale of telco and utilities.



Yes. Uniqodo integrates with your customer data to trigger personalised retention offers automatically, helping you move customers into new terms without manual intervention.
By replacing static, generic codes with unique, single-use alternatives. Once a code is redeemed, it expires, making it useless if shared on social media or public discount sites.
Absolutely. Our rule builder is designed for complex packages, allowing you to set specific conditions, such as plan type or contract length, that must be met before a bundle discount is applied.