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Partner Journey Optimisation

Optimise Every Step of the Partner Journey

Move beyond disjointed customer experiences. Bridge the gap between your partner's site and your own with seamless co-branding, automated reminders, and unique codes that protect your ROI.

Trusted by leading enterprise retailers and ecommerce brands

Fragmented journeys lead to forgotten offers and lost sales.

Traditionally, customers land on your site from a partner with no trace of the offer that persuaded them to click. This disjointed experience leads to standard conversion rates as shoppers lose focus or forget their discount codes before reaching the checkout.

How It Works

Create a Unified, High-Converting Experience

1

Deploy the Uniqodo JavaScript tag

Deploy the Uniqodo JavaScript tag across your site, compatible with major tag management platforms like Google Tag Manager and Adobe.

2

Create co-branded partner experiences

Use the self-service platform to create co-branded experiences for specific partners, such as Blue Light Card, UNiDAYS, or Health Service Discounts.

3

Trigger co-branding on arrival

Automatically trigger on-screen co-branding and promo reminders the moment a customer arrives from a partner link.

4

Maintain focus to checkout

Maintain focus throughout the purchase path with persistent banners and automated unique code reminders right up to the final checkout.

Before

Disconnected Journeys, Standard Results

A customer is enticed by an offer on a partner's site but lands on your homepage with no reminder of the deal. They eventually forget the code or lose interest, resulting in typical conversion performance.

AFTER

Seamless Connectivity, Doubled Conversions

The customer lands on a co-branded page that reinforces the offer. Reminders stay with them as they shop, resulting in a seamless journey and a proven conversion rate increase of over 100%.

What Our Customers Say

Trusted by enterprise ecommerce and CRM teams across UK, US, and Europe.

"Working collaboratively with Uniqodo enabled us to deliver a campaign that was engaging and unique over a highly competitive period."

Nick White

Samsung Electronics UK

"By re-launching our EE Perk platform, we can offer our business clients an exclusive discount to enhance their employee benefits scheme to attract, retain and reward their staff."

Sachin Thanki

Performance Marketing Manager, EE

"The Uniqodo team were nothing short of brilliant, responding with considered solutions in just 24 hours and working over Black Friday weekend to complete a full API integration with BT Shop."

Duncan Rutherford

Head of eCommerce, BT Shop

"We've been using Uniqodo for a while now on our targeted campaigns, making changes to test what works best on emails for our top customers. We appreciate the Uniqodo facility because it stops our codes from leaking onto other websites and it offers something different from basic discounts."

Theo Kidd

CRM, Jacamo

"Having Uniqodo has given us flexibility to create and test our customer offers. The system protects the discounts we want to give, so it's easier to agree promotions internally, even if we're giving away a larger margin to a selected group."

Sian Worthington

Affiliate Strategy Manager, N Brown Group

"Uniqodo is a tight team, yet are always available for you. It's an issue for lots of businesses, to protect revenue from discounting. This is a great way to achieve this and they do all the work for you – setting up the codes and the content on your website."

Sabrina Head

CRM and Loyalty Manager, EMEA, Avis Budget Group

The Uniqodo Framework

Student & Key Worker Verification

Student & Key Worker Verification

Optimise journeys from closed-user groups like UNiDAYS or Blue Light Card. Ensure these high-intent shoppers see consistent messaging and exclusive student or key-worker branding throughout their session.

Learn how we got 200K
new customers for Samsung

Read the case study

40% unique click to open rate

200k new customers

£804k revenue generated

Configuration and Control

Take control of your partner ecosystem with a platform built for security, reliability, and ease of use.

Self-Service Experience Builder

Put the keys back in your hands with a simple platform to design and deploy co-branded banners and overlays in minutes.

Simple Tag-Based Installation

Get up and running quickly with a single JavaScript tag compatible with Tealium, Adobe, and GTM.

Enterprise-Grade Security

Rely on systems that adhere to ISO 27001 standards, ensuring your partner data and customer journeys are fully protected.

GET STARTED

Create a more intelligent checkout experience.

Move beyond simple code boxes. Use Automatic Promotions to build a flexible, multi-layered strategy that rewards customers and protects your bottom line.

Got questions?

Everything you need to know before booking a demo

How difficult is it to integrate partner journeys into our current site?

Integration is straightforward via a single JavaScript tag. Our platform is designed to be self-service, meaning once the tag is live, your team can launch and manage partner-specific journeys without further engineering support.

Can we restrict specific journeys to only show for verified users?

Yes. The system uses parameters from the partner link to identify arriving traffic, ensuring that co-branding and special offers are only displayed to the correct audience.

Still have questions?

Contact us